Three driving forces for the rapid growth of China's children's toy industry

In the past year, the development trend of Chinese toys has been good. In 2017, toy exports totaled US $ 44.15 billion, a year-on-year increase of 31.2%, the largest increase in the decade since the outbreak of the world financial crisis. The growth of the Chinese toy market is equally optimistic. At present, China is the world's second largest toy consumer after the United States, accounting for nearly 10% of global toy consumption. According to estimates from various parties, the overall consumption of the Chinese toy market in 2017 was 68 billion yuan, a year-on-year increase of 4.6%, and the per capita consumption of children was about 295 yuan. The growth of the Chinese toy market is mainly based on three major driving forces:

1. The Chinese economy has maintained rapid development for decades and is already the second largest economy in the world. In 2017, the per capita GDP reached US $ 9481.2, and the gap with developed countries has further narrowed.

2. The second is the continuous improvement of people's living standards, and the consumption upgrade is obvious. The level and quality of consumption are constantly improving.

3. The third is the change in the parenting concept of the younger generation of Chinese “new generation” parents, which has a better understanding of the auxiliary role of children ’s toys in the growth of children.

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The company's Health Equipment Co., Ltd. mainly produces various combination slides, children's furniture, outdoor development, children's toys, naughty castles and other educational toy products. Company's official website :. support hotline. Company address: No. 16, Chuangqiang Road, Light Industry Industrial Park, Lucheng District, Wenzhou City.

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