The Cost and Application of Establishing Color Digital Printing Mode (Part 2)

Traditional commercial printers initially focused their investment in color digital printing on short-term, fast-on-demand services, using color digital printing to achieve the final lithographic quality. However, for the simple reproduction of the same image, there is profit only if the number of prints exceeds 500 sheets of A3 format.

Companies such as Great Lakes Cos and LaVigne Press started with commercial printing, but soon they introduced color digital printing technology, combining color short-run printing and supply chain management functions. LaVigne Press provides a new solution to observe printing, users can print version management, proofing, shipping, progress tracking, etc., at any time and any place. Users can use the traditional lithographic printing machine or HP Indigo. Digital printing machine to print. Great Lakes Cos' AKSESS system supports the management and distribution of traditional lithographic documents. The company purchased a NexPress 2100 digital press that brought profits in less than six months.

For online print supply chain management, priority proposals include a satisfactory currency relationship, inventory management, and a decreasing backlog of backlogs. For print service providers, integrating customer supply chains means that customer loyalty really improves because it determines the investments made by customers and printers. Currently, LaVigne Press is working with Printable under echnologies to simplify the customer interface software, and Great Lakes is also developing its own AKSESS system. For each printer spending $1 on printing equipment, another $1 would be spent on infrastructure such as software and employee reserves. Established in 1982, RT Association is a service company specializing in digital printing, prepress, photography and creativity. Formulating an overall marketing plan based on user needs is the key to the company's business expansion.

The IT services provided by the printers support users in customer relationship management. Create data files including variable data, photos, graphics, barcodes, and more. Using conditional logic, dynamic documents are generated as the overall layout of the input changes. While investing in high-speed color digital printing technology, the company also provides electronic distribution technology. Enables data documents to be published in printed pages, emails, web pages, PDF files, standard module information, extensible markup language files, and faxes. In addition, they often provide consulting services such as data collection to help customers find the best goals.

According to a survey of 273 digital printers in the United States, businesses invest an additional RMB 1 in IT technology, including Internet broadband, servers, and software, for an average of 1 yuan per investment in digital presses. The software includes different on-demand service interfaces, management or connection of customer relationship databases, on-demand on-demand printing services, and even customer print management of inventory in digital printing services. If you want to invest in digital printing, you must consider whether or not you have established the true cost of a successful business model.