3D direct mail: a new type of printing technology that can produce three-dimensional effects

In May 2009, TNT opened a 3D direct mail service in the United Kingdom. 3D direct mail can be designed and customized by the sender, aiming to deliver marketing information to customers in a novel and unique way and quickly attract customers' attention. 3D direct mail products can be viewed from all angles without tilting, and the floating factors in the mail also have very realistic effects. TNT's 3D direct mail is based on a new type of printing technology that can produce three-dimensional effects. At present, there is no other technology in the United Kingdom that can match it.

To produce 3D direct mail, the sender simply submits the design to TNT. TNT can then design and revise the layout, produce the sample, and distribute it within three weeks. Direct mail ads are available in A6 or A5 format and can be placed in envelopes or mailed directly as postcards.

3D direct mail is TNT's latest innovation and aims to win more customers through this move. In addition to 3D direct mailing, TNT also provides personalized stamp business. Customers can design their own postage stamps. In addition, TNT's carbon-neutral mailing business can also limit the environmental impact of customer mailings.

Nick Wells, the chief executive of TNT, pointed out that direct mail is an extremely emotional and one-on-one channel for communicating with customers. The data shows that direct mail can promote income growth. However, in the ever-changing market, companies are always looking for new ideas to win more shortcuts to success. 3D direct mail products are for customers, providing customers with more choices in direct mail design and unique creativity to attract public attention and promote communication between consumers and businesses.