The global printing market is sluggish, iPad wireless devices are the culprit
2024-11-26 14:04:27
Recently, Deutsche Bank analyst Chris Whitemore published a new global print market report. The analyst's data from the past 10 quarters showed that global printer and consumables revenues fell 6% year-on-year, and A3 and A4 paper revenues in the second quarter of 2012 also fell 6%, compared to 2006 peak levels. Reduce by 20%.
It is reported that the companies listed as the target of this survey are well-known companies in the printing industry, including HP, Canon, Epson, Xerox and Lexmark.
Analyst Whitemore believes that with the popularity of wireless devices such as the iPad, the decline in the use of printing paper is a foregone conclusion, and this trend is becoming more and more "serious."
The companies surveyed by Whitemore have already announced the new quarterly report. HP is scheduled to release results on August 22. In the six months to April 30, its Imaging and Printing Group's revenue fell nearly 9% to $12.4 billion. Among them, consumables fell by 6%. It's worth noting that HP's printing supplies used to contribute about $17 billion a year to the company, accounting for more than two-thirds of the total revenue of $25.7 billion in print.
Not only HP, but other printer manufacturers are also facing a severe situation. Although Xerox and Lexmark intend to integrate print services into document and workflow management services, these services may also be affected by corporate IT budget cuts.
In fact, similar arguments have long been on the list. However, the author believes that the global printing industry has revealed “weaknessâ€, and it is obviously “unreliable†to attribute it to a certain or similar equipment, and it is even more irritating to “advertiseâ€. With the spread of the European debt crisis in the world, the world economic situation has been falling. "There is no egg under the nest," not only the printing industry is negatively affected by the global economy, but other industries are also affected. This may be the real reason.
It is reported that the companies listed as the target of this survey are well-known companies in the printing industry, including HP, Canon, Epson, Xerox and Lexmark.
Analyst Whitemore believes that with the popularity of wireless devices such as the iPad, the decline in the use of printing paper is a foregone conclusion, and this trend is becoming more and more "serious."
The companies surveyed by Whitemore have already announced the new quarterly report. HP is scheduled to release results on August 22. In the six months to April 30, its Imaging and Printing Group's revenue fell nearly 9% to $12.4 billion. Among them, consumables fell by 6%. It's worth noting that HP's printing supplies used to contribute about $17 billion a year to the company, accounting for more than two-thirds of the total revenue of $25.7 billion in print.
Not only HP, but other printer manufacturers are also facing a severe situation. Although Xerox and Lexmark intend to integrate print services into document and workflow management services, these services may also be affected by corporate IT budget cuts.
In fact, similar arguments have long been on the list. However, the author believes that the global printing industry has revealed “weaknessâ€, and it is obviously “unreliable†to attribute it to a certain or similar equipment, and it is even more irritating to “advertiseâ€. With the spread of the European debt crisis in the world, the world economic situation has been falling. "There is no egg under the nest," not only the printing industry is negatively affected by the global economy, but other industries are also affected. This may be the real reason.
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