Nearly half of online shopping furniture consumers are worried about after-sales
Today, the "home" culture is prevalent, and various e-commerce is active. As a "big thing" that needs to be compared and compared in the family shopping, and considering the re-consideration of furniture, it also has an online shopping.
A few days ago, Sina Weibo launched a questionnaire survey on the most concerned issues for online shopping furniture consumers. The results show that nearly 50% of consumers worry that online shopping furniture does not have the same after-sales service as a physical store, and 20% of consumers are worried that the product will not be smooth enough if there is a problem.
Case
Online shopping or physical store is difficult to choose
Working near the international trade, Miss White-collar Miss Wang can be described as an online shopper. She has had five years of experience in Taobao, and she has always been "quickly accurate". She has been confused about the computer these two days.
"Furniture is not like people send inappropriate clothes and shoes, if quality problems return a lot of trouble, postage is also very expensive." It turned out that Wang had just moved into a new house, we are planning to buy a rustic-style clothes cupboard. The price in the shopping mall is expensive. The online thing is cheaper than 20% to 30%, but I am afraid that there is a problem with the after-sales service, which makes her difficult.
“The little girl wants to buy rustic furniture, and friends who have experience in online shopping give some advice. What about the after-sales service?†I want to “sell cheaply†and want to buy good things. Finally, Miss Wang decided to The Big Home website forum posts to seek the help of experienced people.
data
Weibo survey nearly half of consumers worried about after-sales
In fact, there are not a few consumers like Miss Wang who are eager to try but look forward to it. Sina Weibo survey data shows that 43.4% of Weibo users care about after-sales service, accounting for nearly half of online shopping furniture.
In addition, whether it can be delivered to the door to provide installation services, whether the color of the picture is consistent with the real thing, respectively ranks the second and third places that consumers care most about.
Survey data list
Ranking problem proportion
1 Is there a perfect after-sales service like a physical store? 43.3%
2 Can you provide home delivery and installation services 30.2%
3 Whether the color matches the real thing 26.4%
4 Is the price lower than other websites 22.6%
5 Product problems, whether the claims are smooth 17%
6 Can't judge whether it is suitable for home by size data 15.1%
6 Security issues for large payments 15.1%
Industry
Try to choose a seller with a physical store
With the question of netizens, the reporter interviewed the Yuquanying building materials market with Taobao flagship store, Taobao's Aibo Chao Home Furnishing Experience Hall and Sina's home-related shopping website.
The person in charge of Yuquanying said that consumers should not easily place orders before they see the real thing. Anyone with online shopping experience knows that due to problems with computer imaging and shooting techniques, online images are likely to differ in color and even shape from physical objects.
As far as Yuquan Camp is concerned, almost online shoppers are looking for good things in physical stores and then placing orders online, so the chances of deviations are greatly reduced.
The staff of the love bee boom and the home also said that it is difficult to purchase furniture online from the offline experience. For the consumer, the experience store can more fully see the product design, and through the introduction of the sales staff can also have a more comprehensive understanding of product quality and performance. In the event of quality problems, consumers can also go to the physical store for help.
In addition, the person in charge of the love bee tide also said that consumers should try to choose a qualified shopping platform. A good shopping platform management system is relatively complete, the control of products sold, business behavior and qualifications are more stringent, and the provisions for after-sales and problem product return are relatively comprehensive.
Related reminders
Basic product characteristics must be mastered before online shopping
Recently, the China Consumers Association released a series of online consumer warnings on its official website. Because it can not be selected in the store, it can be actually viewed. Therefore, when shopping for special products such as home, the color, material and environmental performance of furniture and building materials are very Hard to determine.
China Consumers Association reminds consumers that they must clearly understand the basic characteristics of the product and whether they have after-sales service before purchasing. They must also be extra careful when accepting the goods. It is not easy to sign and confirm before the responsibility is clear.
In addition, consumers should choose a regular shopping website when purchasing, and try to choose an online store with high reputation and good seller ratings. If you can't ensure the seller's strength and information such as installation and after-sales, it is best to rely on a third-party payment platform.
In this way, even if you encounter problems such as incorrect board, inadequate installation, and no recognition of after-sales service, you can rely on the website to protect your rights and interests, and sometimes even a full refund.
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